In 2015, Jeremy Peters started buying more sneakers than he needed to and fell down the rabbit hole of sneaker collecting. Fast forward through the COVID pandemic, and Jeremy is a full-fledged sneakerhead with a massive collection.
His passion and affinity for sneakers lead him to starting up dead sock, a new sock brand putting the same love and thoughtfulness back into its products. Sock and apparel design inspired by sneakers, colorways, and culture.
After launching in 2021 with a first drop inspired by a couple pairs of the 3 stripe classic ZX 8000 (one of Jeremy's all-time favorite models), dead sock is currently exploring future drops for 2023 and beyond, including new colors, materials, and other apparel.