Our Story

In 2015, Jeremy Peters started buying more sneakers than he needed to and fell down the rabbit hole of sneaker collecting. Fast forward seven years later and Jeremy is a full-fledged sneakerhead with an obsessive adidas collection that continues to grow.

His passion and affinity for sneakers lead him to starting up dead sock, a new sock brand putting the same love and thoughtfulness back into its products. Sock and apparel design inspired by sneakers and sneaker culture.

After launching in 2021 with a first drop inspired by a pair of the 3 stripe classic ZX 8000 (one of Jeremy's all-time favorite models), dead sock is currently exploring future drops for 2023 and beyond, including new colors, materials, and more products.